As an Inbound Implementer, you will work closely with a Senior Inbound Marketing strategist, our content team and other specialists to implement relevant Inbound Marketing tasks on several clients and provide project management and HubSpot support to the team. There is potential to get involved in creating and distributing content that’s focused on serving the needs and desires of our clients’ unique target audiences if this is within your skill set.
Your five key areas of accountability will be to:
- Be the primary point of contact for the team members on the projects on which you are involved,as well as assist with client management as required if this is within your skill set.
- Implement inbound best practices and the delivery of inbound strategy to the team and your portfolio of clients
- Take the lead in creating performance reports to highlight progress towards goals (internal and external) and work closely with your team to capture,implement and manage all work required to meet these goals.
- Build strategic recommendations for your portfolio of clients based on the data you have available (including industry trends, technology advances and data)
- Be responsible for project management of your portfolio of work to ensure deadlines, scope and budget are met
A passion for analytics, a strong attention to detail, ability to work to deadlines, excellent written and spoken communication skills, project management skills, knowledge of proper spelling and grammar and a problem-solving attitude, are essential to succeed in this position. An interest for inbound and experience in digital marketing is non-negotiable.
You are expected to be flexible, resourceful and confident enough to handle the different kinds of training and tasks required from you as an Inbound Implementor.
Our goal is for you to learn and advance within the company.
Main Responsibilities:
Client Service Management:
- Work closely with a Senior Inbound Marketing Strategist/Inbound Success Strategist to ensure overall growth and development of client accounts.
- Understand the urgency in ongoing communication and feedback to client’s requests and queries on a daily basis.
- Develop lasting relationships with team members and clients through your responsiveness, attention to detail and clear responses to their communication
Inbound marketing, sales and services Implementation:
- A big focus on completing your relevant set training programme with assignments during your initial probation period of four months.
- Be responsible and accountable for all elements of the day to day execution and implementation of inbound marketing, sales and service strategies and tasks including:
- Content briefing, scheduling, optimising and measurements.
- Implementing inbound software and other digital tools.
- Participating in brainstorming new ideas and opportunities for client and Spitfire’s success and presenting these internally
- Updating and optimising the components of the inbound marketing campaign for relevant client campaigns you will work on.
- Research subject matter, competitors, industry and target audience and present feedback to the team.
- Research articles and information related to the subject matter to include in web articles
- Work with the Inbound team to identify and understand high-level messaging and strategy
- Monitor trends in client’s industries.
- Assist with copywriting for blogs, emails, social media platforms, eBooks etc if this is within your skill set.
- Be involved in keyword research for content strategies and optimise content for search both when it is published and on an ongoing basis.
- Provide inbound best practices, with strategic intent of delivering high-quality inbound assets
- Take the lead in creating performance reports to highlight progress towards goals (internal and external) and work closely with your team to capture, implement and manage all work required to meet these goals.
Project management
- Be responsible for project management of your portfolio of work to ensure deadlines, scope and budget are met
- Use the Teamwork project management system to plan and implement tasks and projects as per brief
You will present all your work and ideas to the relevant Senior Inbound Marketing Strategist and will get involved in all relevant projects assigned to you from kick-off to launch.
Requirements:
- Completed Degree or Qualification in Strategy, communications, business or marketing.
- Inbound marketing and HubSpot certified through HubSpot is preferential
- 1 years experience in digital strategy and marketing.
- Strong project management skills and the ability to work at a fast pace under tight deadlines.
- Previous experience in successfully growing relationships and creating customer success.
- Work well independently.
- Great listening, communication and time management skills.
- Love to hustle and work in a fast paced environment.
- Self-taught learner willing to read and keep up-to-date on technological changes and how they could be used by Spitfire.
- A digital mindset – we need someone who lives and breathes all forms of digital marketing.
- The ability to be self-directed while still enjoying collaboration and keeping clear channels of communication open with teammates.
- Proficient in Google Suite.
Bonus Points
- HubSpot experience
- Google Analytics certified.
- Previous content development experience
- Previous sales experience
- Knowledge of SEO best practices
- Strong research skills – our diverse range of clients will require you to learn a number of new things!
Perks:
- Competitive salary
- HubSpot certification
- Remote working policy
- Responsibility and autonomy
- Be an important part of a small team at a tiered HubSpot partner agency
